"When a consumer uses an alternative billing system, the service fee the developer pays will be reduced by 3 percent. Google explains that devs who choose to use an alternate billing system will need to meet "appropriate user protection requirements," and noted that service fees and conditions will continue to apply in order to support its investments in Android and Play. In short, that means Google needs to allow app devs in the EEA let users pay for digital content and services using third-party services.Īlthough Google specifies the move will only affect "non-gaming apps," its a notable change for those using the storefront and could be a sign of things to come as the EU continues to impose regulations it claims are designed to ensure "fair and open digital markets." The Digital Markets Act will require Google Play and other companies to adjust their operating model for users in the European Economic Area and support "billing alternatives" for non-gaming applications.
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